Eliot Salandy Brown
Eliot Salandy Brown leads innovation strategy projects for some of the world’s biggest companies. Using methods derived from anthropology, his work brings a rich understanding of people, behavior, and culture to the big questions asked by companies such as Adidas, Intel, LEGO, and Ford - Why do people exercise? What will come after the smartphone? How are video games changing kids' play? Why do people fall in love with their cars?In his 6 years with ReD Associates, a Danish innovation and strategy consultancy, Eliot has sought to establish the field of ‘applied business anthropology’ as an increasingly relevant tool for companies looking to base innovation on understanding rather than assumption.
A British-Trinidadian, Eliot studied at the London School of Economics, has lived in Chile, Belgium and Denmark and is now enjoying life in Brooklyn, New York.
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